In this expanded edition of the groundbreaking book, Creativity, Inc., Ed Catmull, co-founder of Pixar Animation Studios and former president of Walt Disney Animation, takes readers deep inside the creative powerhouse that brought us Toy Story, Finding Nemo, and Up.
With fresh insights and new content, including a revised introduction and an additional chapter reflecting on the evolving creative landscape, Catmull shares invaluable lessons on fostering innovation, collaboration, and originality within any organization.
This international edition provides readers with:
Proven strategies to build and sustain a creative culture.
Lessons from Pixar’s biggest successes and failures, revealing how the studio navigated challenges and breakthroughs.
Leadership insights to inspire creativity in teams and individuals, whether in business, the arts, or personal projects.
Packed with candid stories and practical advice, Creativity, Inc. (Expanded Edition) is a must-read for anyone seeking to unlock their creative potential and lead with imagination.